People Prioritize for Battery when Budget Phone Survey Reveals Truth What is in List- What are the people checking in mobile before buying budget phone nowadays? See this right or wrong in your case

In today’s time, the smartphone is not just for calling or sending messages, but is working to manage entertainment, digital payment and daily task. Now the phone is not just a call, but in a way has become an important part of people’s life. Different types of calls are now coming in the market. But do you know what people are seeing in it to buy the phone first.

According to the India Shipment Tracker (January-May 2025) of the counterpoint, the average battery capacity of smartphones sold in India is 5212mAh. As our dependence on smartphones is increasing, expectations about battery life have also increased. Users are dependent on the phone for everything from social media to payments, photography, video streaming, notes, transport bookings, and AI tools. To meet all these needs, smooth performance and strong battery backup have become very important.

What is the demand for the most?

When people buy a new smartphone, their choice is clear. According to the Consumer Survey of Counterpoint Research, the processor (SOC) is still the top priority in the entire market. But the battery life has become the most important factor in the segment priced below Rs 20,000. While choosing a budget-friendly device, people want such phones, which can support all day.

Counterpoint has done this study among more than 1,000 smartphone users in India. These included users from different brands, price segments and Tier-1 cities to small towns. All these people were people who played an important role in the decision to buy smartphones in their family.

What happened in the survey?

According to the survey, there are top three reasons to buy processor performance, battery life and storage capacity smartphones. The special thing is that 15% of the people who took the phone for less than Rs 20,000 have considered battery life as the number-1 factor.

Another important thing has been revealed by the in-depth interview. Users know that big battery means heavy and thick phone. So they want the battery to run more, but the phone should be lighter and compact. This is the reason why it is now a big challenge for brands how to make a balance in battery backup and design.