New Delhi. Apple’s App Store has contributed a total of ₹ 44,447 crore ($ 5.31 billion) in developer billings and sales in 2024. About 94 percent of this commerce went directly to developers and businesses without any commission.
This report published today has been prepared by Professor Vishwanath Pingali of IIM Ahmedabad and it shows how the App Store is not only helping the developers grow in India but also helping them reach the global audience, which is promoting entrepreneurship and success. Apple’s CEO Tim Cook praised this and said that the App Store has not only strengthened the business of big but also small developers, but also described it as a miracle.
Some said miracle
Cook said that the app store has proved to be an economic miracle for Indian and developers around the world and we are excited to support their work. This study reflects the strength of India’s amazing app economy and we are committed to investing in the success of developers of every size.
What is earning?
According to the study report, in the year 2024, Indian developers earned Rs 38,906 crore (about $ 4.65 billion) (about $ 4.65 billion) from the sale of physical goods and services through the app store, Rs 3,014 crore (about $ 352.9 million) from in-app advertisement and Rs 2,527 crore (approximately $ 3027 million) from digital goods and services.
The global popularity of India’s app developers has become stronger than ever. In the year 2024, about 80 percent of his earnings came from users outside India. Apps made by Indian developers have been downloaded more than 755 million times worldwide, which is double compared to five years ago. Many of these apps also made it to the top 100 charts of 70 countries.
Grow threefold in 5 years
In the last 5 years, downloads by Indian users have increased three times and the earnings from Indian consumers have increased more than five times. Indian developers have also created some of the most popular apps for Quick Commerce and Gig Economy Sectors, while sectors such as food delivery, travel, gaming and entertainment are promoting apps.
Especially small developers are getting great success, who have registered a 74 percent increase in earnings between 2021 and 2024. The credit for this growth is being given to initiatives like Apple’s App Store Small Business Program, which gives low commission rates.
