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Aishwarya Rai Bachchan has approached the Delhi High Court to stop the unauthorized use of her AI image. He has taken this step to protect his publicity and personality rights. Aishwarya says that her AI image is being used without her permission, which is a violation of her rights. In the petition filed in the court, he has demanded immediate stay on it.
Actress Aishwarya Rai Bachchan has approached the Delhi High Court to protect her personality rights. He has expressed serious concern over misuse of digital platforms and commercial items of his name, photographs and identity. The matter came in front of Justice Tejas Karia, who expressed his intention to issue orders to stop the misuse of the actor’s identity. The next hearing of this case will be on January 15, 2026.
Aishwarya Rai Bachchan turned to the Delhi High Court: On behalf of the actress, senior advocate Sandeep Sethi told how Rai’s name and image is being misused for commercial purposes and is being linked to unfair material without her consent. He said that many websites are falsely claiming that they are their official platforms, causing the public being misled and their propagation rights are being violated.
Sethi also stated that products like Mug, T-shirts and drinks are being sold using the image and name of opinion without online permission. Sethi also mentioned a company named Aishwarya Nation Wealth, who has listed Rai as a chairperson in her official documents. He clarified that his client has no relation with this institution and described this claim as fraud and misleading.
Sethi argued that this is clearly a case of wrong presentation and identity theft. Rai was not aware of any such company and he had never supported or allowed such a company.
Concerns about AI-birthted image and morphged content: The actor’s pictures are not being misused only for physical objects and fake relations. Sethi told the court that pornographic, morphous and AI-birthted photos of the actor are being broadcast on many digital platforms. He called it a serious violation of his dignity and privacy and said that exploiting his image for sexual clear material is extremely disturbing and unacceptable.
Advocate Mamta Rani, appearing for Google, told about the process of removing the content. He said that specific URLs will be required to remove photographs.
What did the court say? : Justice Karia said that since the relief sought, there are many types of violations, the court may have to issue separate orders against many defenders. However, he also clarified that if all cases could be resolved by a single order, the court will consider passing such an order.
The court advised Rai’s legal team to submit detailed URLs or follow the blocking and screening instruments (BSI) process to speed up the process of removing the content. The next hearing will be held in January 2026, in which further instructions will be issued.